As market demand for lighter weight packaging continues to grow, consumer applications will always be an important segment for coated paperboard producers. Polyvinyl acetate (PVAc) coating binders provide a feature, specifically stiffness, that should allow paperboard manufacturers an opportunity to reduce basis weight/grammage without compromising the carton’s primary function: product protection.

Download our Whitepaper and learn how paperboard producers can successfully achieve their light-weighting goals using PVAc in folding carton applications.